
Opening Spring 2027
Grafton, ILLINOIS
Privacy Policy and Terms & Conditions
Riverland RV Park and Resort LLC
Effective Date: 5/15/2026
1. Introduction
Riverland RV Park and Resort LLC (“Riverland” “we,” “our,” or “us”) is committed
to protecting your privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use, disclose, and protect information when you:
• Visit our website
• Purchase tickets or season passes
• Register for events or promotions
• Sign up for email or SMS communications
• Contact customer service
• Participate in contests or giveaways
By using our website or services, you agree to this Privacy Policy.
2. Information We Collect
We may collect the following categories of personal information:
A. Identifying Information
Name
Email address
Phone number
Mailing and billing address
Date of birth (if required for season passes or promotions)
B. Payment Information
Credit/debit card information
Transaction details
Purchase history
All payment transactions are processed securely through our third-party ticketing and payment providers. We do not store full credit card numbers on our servers.
C. Technical & Device Information
IP address
Browser type
Device type
Operating system
Website usage data
Referring URLs
D. Location Information
General geographic location derived from IP address
E. Marketing & Communication Data
SMS opt-in status
Email subscription preferences
Promotion participation
3. How We Use Your Information
We use personal information to:
Process ticket and season pass purchases
Confirm reservations and send receipts
Deliver transactional messages
Send promotional emails and SMS (with consent)
Provide customer service
Improve website functionality and user experience
Analyze marketing performance
Prevent fraud and maintain security
Comply with legal obligations
We will only use your information in ways consistent with applicable privacy laws.
4. SMS Communications
We Riverland RV Park and Resort LLC will not share or sell subscriber information with 3rd parties for their direct marketing purposes.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.
All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
By selecting the Check Box On The Bookings Check Out Page Guests Agree To Receive Marketing SMS.
Guests may receive a SMS prior/during/after their stay with us; Message Frequency Varies.
Standard message and data rates may apply. Reply STOP to Opt Out or reply HELP for assistance.
5. Children’s Privacy (COPPA Compliance)
Riverland RV Resort Park is a family RV Resort. However, we do not knowingly collect personal
information directly from children under the age of 13 without parental consent.
Parents or guardians who believe their child has submitted personal information may contact us to request access, correction, or deletion.
6. Sharing of Personal Information
We may share personal information with trusted service providers necessary to operate our business, including:
New Book (ticketing and booking platform)
Payment processors
Constant Contact (email marketing provider)
Relay (SMS messaging provider)
Website hosting providers
Analytics providers (such as Google Analytics)
Advertising platforms (such as Meta and Google Ads)
These providers are contractually obligated to safeguard your data and use it only for authorized purposes.
We do not sell personal information to third parties.
We may disclose information if required by law or to protect the safety, rights, or property of Riverland RV Resort Park, our guests, or others.
7. Cookies & Tracking Technologies
Our website uses cookies and similar technologies to:
Enable core site functionality
Analyze traffic and usage patterns
Improve user experience
Measure advertising effectiveness
Deliver relevant digital advertisements
Cookies may collect IP address, browser information, and site interaction data.
Users can manage cookie preferences through their browser settings. Disabling cookies may impact website
functionality.
8. Data Retention
We retain personal information only as long as necessary to:
Fulfill transactions
Maintain business records
Comply with legal requirements
Resolve disputes
Enforce agreements
When information is no longer required, it is securely deleted or anonymized according to industry standards.
9. Data Security
We implement commercially reasonable safeguards to protect personal information, including:
SSL encryption
Secure payment processing systems
Restricted internal access controls
Secure storage environments
Monitoring for unauthorized access
While no system is 100% secure, we take appropriate measures to protect your information.
10. Your Privacy Rights
Depending on your state of residence, including California residents under CCPA/CPRA, you may have the right to:
Request access to personal information we collect
Request correction of inaccurate data
Request deletion of your personal information
Opt out of marketing communications
To exercise your rights, contact:
Riverland RV Park and Resort LLC
100 Palisades Pkwy P.O. Box 188 Grafton, Illinois
62037Phone: 618.786.2345Email: info@riverlandrv.com
We will respond in accordance with applicable law.
11. Policy Accessibility
This Privacy Policy is accessible:
In the website footer
On checkout and payment pages
On account registration forms
On SMS and email opt-in forms
Anywhere personal data is collected
12. Updates to This Policy
We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date.
Continued use of our website after updates constitutes acceptance of the revised policy.
13. Contact Information
For questions regarding this Privacy Policy or your personal information:
Riverland RV Park and Resort LLC
100 Palisades Pkwy P.O. Box 188Grafton, Illinois 62037
Phone: 618.786.2345
Email: info@riverlandrv.com

